Agentic Shift
Agentic Shift
Episodes
Episodes of Agentic Shift
Mark All
Marcel Petitpas, CEO of Parakeeto, talks about how his firm helps agencies and professional service firms measure and improve profitability. He outlines the primary reasons agencies struggle with profitability, which often boils down to "poor d
We talk to Matt Widdoes, founder of MAVAN. Matt tells us how he has been able to effectively and profitably work with startups, often with less than 10 F/T employees, how he recovered from the sudden loss of several large clients simultaneously
We talking to Kris Tait, managing director, US for Croud. Kris tells us what he learned from door-to-door sales in the early days of Croud business, how he grew the US presence of Croud from nothing to a leading agency, why he believes in hustl
We talk to Jon Morris, formerly the founder of Rise Interactive and currently the founder of Fiscal Advocate. Jon tells us how he created a screening test that only 22% of applicants passed, how to navigate the four stages of of a CEO, how his
We talk to Bryan Wish, founder and CEO of Arcbound, a full service personal branding firm. Bryan tells us why publishing a book doesn’t magically build your personal brand, why getting press in major news outlets is sometimes great and sometime
To download the Madison Alley "Value Drivers" PDF, use this link: https://file.io/XZ8DyQzVkZny
We talk to Jonathan Smith, EOS Implementer and Negotiations Trainer and Coach with the Black Swan Group. Jonathan tells us why the EOS system is so powerful, the importance of having an EOS implementer, and how to make EOS work for you for year
We talk to Pat McKenna, CEO of DMI Partners, a 100 person agency based in Philadelphia that focuses on affiliate and CRM marketing. Pat tells us why they tend to offer a single solution service offering to clients, why it’s important to maintai
We talk to Sherrick Murdoff. Sherrick ran worldwide alliances and channels at Salesforce. Over more than a decade, he invested in over 80 different companies across 13 countries. Sherrick tells us why Salesforce was open to making minority inve
In this episode of Agentic Shift, we talk to Keith McCracken, founder of McCracken Advisory Partners, an international M&A advisory firm. Keith tells us about his early life in Liverpool, England (yes, he did cross paths with the Beatles on man
In this episode of the Agentic Shift podcast, we talk to Jesse Pujii, co-founder of Ampush and Gateway X, and the first person to be on two episodes of this podcast. Jesse tells us about the long and twisted path he took to eventually selling A
Patrick discusses his background and how Level Agency was founded in 2010. He talks about their initial focus on the education vertical and expanding to other verticals like B2B, financial services, home services, and e-commerce. Patrick emphas
Richart Ruddie, the founder of The Reputation Management Company, talks about how he sold his business and the journey leading up to it. He discusses the importance of due diligence on potential buyers and shares an interesting story about a co
Phil Palazzo, founder of PALAZZO, discusses various aspects of selling agencies in an interview. He highlights that growth is the most important metric for agency buyers and explains the complexity of due diligence. Phil shares his own experien
Brian Bowman, founder of Consumer Acquisition, talks about the shocks that impacted his business and led him to sell it. He discusses the challenges faced due to changes in Facebook's Value Bidding, the impact of COVID-19 on the app business, a
We talk to Sanjay Chadda, Managing Director of Canaccord Genuity. Sanjay tells us how to prepare for the marathon of selling your agency, why M&A is like a marriage, how a sale changes the way a founder runs his business, and how Sanjay's sale
We talk to Sanj Parikh, head of client growth at Position Squared, a 200 person performance marketing agency based in Santa Clara, CA. Sanj tells us how he went from Lehman Brothers to Hollywood (including a role on Hannah Montana) and then to
Kevin Lord Barry is founder of Right Percent, a B2B performance agency. Kevin tells us why doing B2B social media is so challenging, what a visual headline is and why it is so important, how he has grown a team where everyone has a minimum of e
Andreas Muller is co-founder of BlooFusion, a performance marketing agency based in the US and Germany. Andreas tells us how he started an agency to avoid moving to Houston Texas, how he won a Fortune 500 company shortly after starting his agen
Josh Krakauer is the Founder of Sculpt, a B2B social media agency. Josh tells us why he thinks focusing too much on one metric is a recipe for disaster, the five roles required for social media expertise, how he builds great culture in a fully
We talk to Chris Goward, manager director of Wider Funnel, a conversion rate optimization and experimentation agency founded in Vancouver. Chris tells us how he got fired from an agency for being too scientific, what he considers the five lever
John McKusick is founder of NextLeft, a digital agency based in San Diego. John tells us about his days on the high school surfing team what is was like running a digital agency in 1999, why he is making his agency a B corp, how he created amaz
Jean Ginzburg is Founder of Alpenglo Digital. Jean tells us why she encourages team members to invest five hours a week in learning, why and how she responds to all client requests in 24 hours of less, how she went from being an international r
Matt Quirie is Founder of ROIDNA, a B2B digital marketing agency. Matt tells us why every hire - even his EA - is given classes in ad tech, how client focus drove massive growth, what he means by “bring your whole self” as a core value, why he
Martin Woolley is CEO of The What’s Possible Group, a London-based marketing group focused on growing dynamic emerging brands. Martin tells why he embraces making mistakes and the power of black box thinking, why he likes the Goffee and Jones c
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