So many podcasts share success stories, and yet none of them focus on the most important part: How did they actually do it?

That's what we decided to ask. Every week, we sit down with successful people not to talk about their childhood, their feelings, or what "inspires" them, but to break down, in detail, the practical steps they took to go from idea to reality.

How did they sell their first product? How did they get their first fan? How did they build their audience? How did they go from nothing to something?

This is how they did it. This is their roadmap. This is The Ground Floor.

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