Make Your First Million
Make Your First Million
Episodes
Episodes of Make Your First Million
Mark All
Episode 45: Persistence Business is not all ups, but without the downs, you won't have the ups. In this long overdue episode Russ gets you caught up on what he's been doing these last six months: a short sabbatical from the show, a book launc
After taking some time off, Russ is right back at it. In this episode he shares some of what he does with his Free Time with you, and then goes on to review one of the books he read during that free time, The Average Joe's Marketing Book. (Whoo
Documenting procedures in “operations manuals” is at the core of Michael Gerber's E-Myth. Detailed instructions on how each job is carried out help highlight inefficiencies, and provide an extra layer of protection when the inevitable turnover
One of the best ways to establish yourself as an authority in your field is to publish a book, and one of the best ways to accomplish this affordably is Dean Jackson's 90-Minute Books. Russ' latest book, Harnessing You 7 Senses is out, and Russ
This week Russ went to a downtown Art & Wine Walk. The wine was good, but he didn't see a lot of art... go figure! What he did see though, was opportunity! While wandering through the shops participating in the walk, he began channeling Jay Abr
Dan Kennedy always says “One is the worst number.” In this episode Russ talks about what that means and how he is applying that concept in his business. It's been a rough week for Russ, and he's here to share the good, the bad, and the ugly of
If you want to make that first million faster, Russ has something for you – The Wealth Factory. Garrett Gunderson, a Genius Network Member, has formed a very special company whose sole purpose in life is to manage your wealth. Of course, you sa
Ok, seriously folks, Russ is talking about miracles? Not the kind you see at a Grateful Dead show where somebody gets a free ticket, but a real, honest to God, medical miracle. Once he finally starts getting down to brass tacks, Russ does a nov
Russ has a new sleep routine he's trying out. Why is he telling you this? If you want to do big things, you have to think of yourself as a racehorse: everything is about performance. One key component of that performance for an entrepreneur is
Ok, this one is just Russ bragging a lot about his team. Go team! I mean raises... and now a promotion!? But somewhere in there he manages to go over his quarterly operational planning process – blow-by-blow. It's Russ' “in the weeds” version o
Did you know that Russ used to barefoot water ski? A lot? And before that he was a body builder. Go figure! And now he just might get to go up Mt. Whitney, CA, but he needs some new boots. He's also doing a reboot in his business, reboot 2.0: n
I Love Marketing! And if it wasn't for Joe Polish and Dean Jackson's I Love Marketing podcast Russ probably wouldn't be here to tell you about it and how it figures into your first million. Joe and Dean have some incredible ideas, like their Ei
One of the most important things you can do as an entrepreneur is to get a coach. The number 1 best entrepreneurial coach in the world is Dan Sullivan at Strategic Coach. After going on a long rant about economic factors beyond his control, Rus
After geeking on stats, Russ found that his business name was confusing prospective clients (and current clients too, lol!), but a confused prospect usually doesn't buy. So, in order to clear up the confusion, Russ decided to try a new name for
Have you ever thought about starting your own podcast? How about a podcast episode on podcasting? In an episode reeking of Seinfeld's Kramer and his coffee table book about coffee tables, Russ explores his favorite podcasts and provides some co
Too many projects? What do you do when you start feeling overwhelmed? Time to take an inventory and make a project list. A project list can help you put it all in perspective: prioritize and compartmentalize. It can help us identify opportuniti
Live to 970!? Are you kidding!? This time, Russ talks about his plan for living to 970. A key part of that plan is Dan Sullivan and Ben Hardy's Who, Not How. Russ talks about how he's narrowing his “to do” list down to only the things he loves
Timothy Paulson and Joe Polish literally wrote the book on consumer awareness guides: Piranha Marketing, available at Nightingale-Conant (see link below). This time, Russ talks about the thought process behind why a consumer awareness guide is
This episode starts with a serious discussion of business planning styles, and slowly degrades to a review of the (positive) effects brain surgery can have on your life. Ok, but really, Russ discusses his business planning style, and the more f
If you want to grow it really helps if you have a plan. Linear growth will not keep you ahead of inflation. Your growth NEEDS to be exponential! In this episode, Russ introduces his Exponential Growth Formula. The Exponential Growth Formula wil
How to win friends and influence people. That's right! Good ol' Dale Carnegie gets a shout out in this episode. Russ talks about using networking to increase your referrals, and improve your business. We discuss Joe Polish's Magic Rapport Build
In part two of our interview with Brian Kurtz, author of Overdeliver, we discuss list segmentation, RFM, and romancing your clients. Brian also talks about list selection and his 41/39/20 concept for list, offer, and copy, as well as the import
Brian Kurtz, author of Overdeliver, pays us a visit. This interview went so long that we had to break it up into two episodes! In part one, Brian shares stories from his time at Boardroom Inc. as one of the top direct marketers in the country,
Want to learn how to make the same kind of offers that made Joe Polish his first million? Russ reviews his own consumer guide, crafted by following Joe Polish and Timothy Paulson's Consumer Guide Template. He shares his process, his resources,
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